The Ivan and Sam Foundation is a children's charity organization that helps children to fight cancer. Graphic Appeal created a the full cartoon identity branding that is bold and engaging for parents and children.
The cartoon characters are part of an entire series in development for animated DVDs going out to young children with Cancer. As well as this bright and optimistic identity, Graphic Appeal also fully illustrated and designed Story and Colouring Book Artwork for the brand as well as designing and developing their complete website.